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Text Talk May: Software and Websites Updates. Plus More on RCS.
Our team thought about trying a new approach to sharing company information because, to be honest, who reads emails. Just kidding! Email is still a valuable medium. Studies and surveys just prove that SMS has higher open and read rates. We also have members on our...
MO vs. MT SMS messages, what’s the difference?
Have you ever heard the term MO message or MT message? When it comes to mobile engagement applications there is some important acronyms and terminology that would be helpful to memorize. Two important terms that you may find mentioned regularly are MO, which means...
Is SMS Marketing Software Considered MarTech?
What makes software a Marketing Technology? Last week our team went to one of the biggest Marketing Technology conferences in the nation. It was hosted at the McEnery Convention Center in San Jose, California home to most renowned tech hub on the globe. It featured...
Textmunication and OpenMarket to Transform the Fitness Engagement Model
Something big is happening in the world of communications. The most progressive and customer-centric brands are using an innovative channel to deliver more impactful, intuitive and engaging interactions to customers. It’s called Rich Communications Services (RCS), and...
SAM is coming to IHRSA This Year, What Does It Mean?
Smart Automated Messaging is coming to IHRSA this year. It is convention season in the health and fitness industry and tomorrow one of the biggest trade shows in the nation and is being hosted by IHRSA for the 38th time. What is IHRSA? IHRSA is a global community of...
SMS in 2019: Why Businesses Must Fully Adopt The Medium
What a year it has been for SMS as a medium. The most used communication method known today has continuously helped solve so many engagement challenges that marketers in the digital age face. It has also done it in a such an intuitive way that the teams that make up...